McKinsey, ten years after I started saying that we should be focusing on using technology to change how we manage rather than over complicating how we manage technology, is now saying companies that integrate Web 2.0 technologies into their work flows perform better:
http://www.mckinseyquarterly.com/Organization/Strategic_Organization/The_rise_of_the_networked_enterprise_Web_20_finds_its_payday_2716
Shame people have to wait until the data is available before they believe this 🙂
Some extracts from the Collaboration Architecture sections of the MWT book which talk able Collaboration Architectures – which is what we are really talking about (not Web 2.0):
– link coming soon –